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Grow Your Business with Google and Bing Ads
As a small business owner, it's important to get the word out about your products or services. One way to do this is through pay-per-click (PPC) advertising. PPC allows you to place ads on search engine results pages (SERPs), and you only pay when someone clicks on your ad. This makes it a cost-effective way to reach potential customers who are already interested in what you have to offer. Google Ads and Bing Ads are two of the most popular PPC platforms, and they both offer distinct advantages. Google Ads has the largest reach, covering 70% of global internet users. Bing Ads, on the other hand, is often more affordable and has a higher click-through rate (CTR). Whichever platform you choose, PPC can be an effective way to grow your local small business.
Google Ads
Google Ads can be the most effective way to scale for numerous businesses, and we have the necessary expertise, including certifications, to assist you in maximizing your Google Ad budget.​​
Target Your Ideal Customers
Google Ads offers a range of targeting options that can help you reach the right people with your ads. You can target by location, age, gender, interests, and more. You can even target people who have previously visited your website or engaged with your business in some way. This means that you can ensure your ads are being shown to people who are most likely to be interested in your products or services.
Reach a Wider Audience
As one of the world's most popular search engines, Google offers an enormous potential audience for businesses of all sizes. With Google Ads, you can create ads that appear on Google search results pages and across its network of partner sites. This means that your business can be seen by people who are actively searching for the products or services you offer, as well as those who are browsing other websites in your industry.
Pay Only For Clicks
With Google Ads, you only pay when someone clicks on your ad, making it a cost-effective advertising option. This is known as a pay-per-click (PPC) model. Because you're only paying for clicks, you can control your advertising costs more effectively and get a better return on investment (ROI) for your advertising spend.
Measure Advertising Success
One of the biggest benefits of Google Ads is the ability to track and measure the success of your campaigns. You can see how many clicks, impressions, and conversions your ads are generating, and use this data to make informed decisions about your advertising strategy. With Google Ads, you can test different ad formats, keywords, and targeting options to see what works best for your business.