From Fortune 500 to Family Business
For over 10 years, I managed ad strategies for massive brands like ZoomInfo and the Dallas Cowboys. I saw how the 'big guys' used data to dominate their markets.
But I also saw something else: Local businesses were being left behind. They were getting sold generic, cookie-cutter packages by agencies that didn't care.
In 2025, I felt a calling to change that. I left the corporate safety net to go 'all in' on Ziptrics. My mission is simple: Bring enterprise-level firepower to the businesses that actually build our community.
Values
Driven By Purpose, Not Profit
We believe in honest work, transparent reporting, and treating your budget like it’s our own. We don't hide behind jargon. We just do the work.
Putting People First
At our core, we believe in building genuine, collaborative relationships with our clients. We take the time to understand your unique goals, challenges, and target audience, empowering us to develop tailored strategies that align with your vision for success.
Ready to Elevate Your Business?
Contact us today to schedule a free digital marketing assessment and unlock your full potential in the digital space.
What You Get
I will personally research your business and your top 3 competitors to show you:
✓ How many people searched for your service in Lubbock last month.
✓ Who is stealing your traffic (and exactly how much they are paying for it).
✓ 3 specific 'quick wins' to get more leads this week.
I do not need access to your account or passwords to do this. I audit the public data and your current market visibility.
WHAT'S IN A NAME?
Our Name
At Ziptrics, we take a customer-first approach to our work, and that starts with our name. We chose "Ziptrics" because it combines the words "zipcode" and "metrics," reflecting our focus on delivering personalized, data-driven results to local businesses. We understand that every business is unique and that the best way to achieve great performance is by tailoring our strategies to the specific needs and goals of our clients. So, whether you're a small business owner looking to grow your online presence or a larger company in need of a more targeted advertising approach, we're here to help you succeed.
LOGO WITH PURPOSE
Our Logo
The Ziptrics logo is more than just random shapes - it's designed to look like a zipper, and for good reason. Just as a zipper brings two sides together, we bring together the different aspects of digital marketing to deliver a seamless and cohesive experience for our clients. From keyword research to ad creation and performance tracking, we work with clients to "zip" up all the loose ends and deliver effective and efficient digital marketing solutions. The concept of a zipper also symbolizes the idea of unlocking potential, and that's what we aim to do for our clients - unlock their full potential and help them achieve their business goals.
